12 Best YouTube Keyword Research Tools to Boost Video Rankings

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Imagine you’re a chef opening a new restaurant and want to attract customers by knowing what dishes they’re craving. 

A YouTube keyword research tool serves this purpose, acting like a way to ask potential customers, “What kind of food are you looking for?”

Keywords are the specific terms people type into YouTube’s search bar. For a chef specialising in vegetarian cuisine, understanding searches like “vegan recipes” or “healthy vegetarian dishes” is crucial.

By identifying these keywords, you can create relevant content, improve your SEO by incorporating them into titles and descriptions, and effectively target your audience. In essence, YouTube keyword research helps you connect your content with the right viewers at the right time.

What is YouTube Keyword Research?

YouTube keyword research is finding and studying the words people use to search for videos on YouTube. Using these words helps your videos show up higher in search results and reach more people.

YouTube keyword research helps you bridge the gap between what people are searching for and what you’re offering.

Why is YouTube Keyword Research Important?

YouTube Keyword Research is Important for several reasons:- 

1. Increased Visibility – Higher search rankings

By using YouTube keyword research tools and relevant keywords, creators can make their videos easier to find on YouTube.This means more people will see their videos.

2. Targeted Audience – Attract relevant viewers

By finding out what people want to see, creators can make videos that match their audience’s interests.

3. Better Engagement – More likes, comments, shares

If your videos are about what people want to see, they’ll be more likely to watch and like them. This can help your channel grow.

4. Content Strategy Development – Informed content strategy

Knowing what people are searching for can help creators make videos that people will like and watch.

5. Improved SEO Can boost overall search ranking

Using the right words in your video titles, descriptions, and tags can help your videos show up higher in YouTube and Google search results.

6. Competitive Analysis – Differentiate your content

Looking at your competitors’ keywords can help you spot trends and find opportunities to offer something different.

YouTube keyword research is vital for increasing video visibility, targeting the right audience, understanding audience interests, improving SEO, and analysing competition.

12 Best YouTube Keyword Tools

1. Keyword Analytics for YouTube  

Keyword Analytics for YouTube helps you find popular topics and search terms on YouTube. By leveraging YouTube keyword tools, you can create videos that align with what people are genuinely interested in watching.

Key features: 

Pricing: Users can access a free 7-day trial, after which the subscription will cost $10 per month, with the option to unsubscribe at any time.

2. Rank Tracker for YouTube 

Rank Tracker is a valuable tool for monitoring your YouTube video’s search engine rankings and serves as an effective YouTube keyword research tool to help optimise your content.

Key features:

Pricing: Users can access a free 7-day trial, after which the subscription will cost $19 per month, with the option to unsubscribe at any time.

3. Google Trends

Google Trends is a valuable tool for YouTube creators to understand what’s trending and popular on the platform. 

Key features: 

By using Google Trends, one of the best YouTube keyword tools, you can stay informed about the latest trends and create content that resonates with your audience. This can help you grow your channel and achieve your YouTube goals.

Pricing: Google Trends is a completely free tool. There are no subscription fees or hidden costs associated with using it. 

4. YouTube Search Predictions

YouTube Search Predictions are like a helpful assistant that guesses what you might be looking for on YouTube. As you start typing your search, it suggests words or phrases that other people have searched for often, making it an effective YouTube keyword research tool.  These suggestions can save you time and help you find videos more quickly.

For Effective Use:

By understanding how YouTube Search Predictions work and utilising them effectively, you can enhance your YouTube experience and discover new content that aligns with your interests.

Pricing: YouTube Search Predictions are a free and convenient feature that’s always available.

5. YouTube’s Trending Page

YouTube’s Trending Page is your go-to spot for discovering the latest viral videos and trending topics. 

How to use the Trending Page:

Using the Trending Page effectively can help you discover new content. 

Pricing: YouTube’s Trending Page is completely free to use. 

6. VidIQ

VidIQ is a powerful tool designed for YouTube creators to manage their channels effectively. Recognized as one of the best YouTube keyword tools, it provides features such as video SEO, real-time analytics, and audience growth strategies to help create and optimise content on YouTube.

Key features: 

Pricing: VidIQ offers both monthly and yearly subscription plans. The monthly plan is priced at ₹1,990, while the yearly plan costs ₹18,990, often available at a discounted rate.

7. TubeBuddy

TubeBuddy is a powerful tool that can help you level up your YouTube game. It is a popular browser extension that offers a suite of tools designed to help YouTube creators improve their channel’s performance. It provides valuable insights and features to optimise your videos, grow your audience, and track your channel’s progress.

Key features:

Pricing: While TubeBuddy has a free version, it also offers a Pro version for $4.50 per month and a Legend version for $28.99 per month.

8. Keywords Everywhere

Keywords Everywhere is a browser extension that provides real-time keyword data directly on search engine results pages (SERPs). As one of the effective YouTube keyword tools,  it’s a valuable resource for content creators, marketers, and SEO professionals who want to identify relevant keywords and understand their search volume, competition, and related terms.

Key features: 

Pricing: Keywords Everywhere offers a pay-as-you-go pricing model. Users can purchase credits, which can be used to access keyword data and other features. The credits are typically available in various packages.(1 Credit = 1 Keyword)

9. Keyword Tool

Keyword Tool is an online resource that assists users in discovering relevant keywords for SEO, PPC, and content creation, making it a valuable YouTube keyword research tool as well.

Key features:

Pricing: The service offers a 7-day free trial, with subscription options including Pro Basic at $89 per month, Pro Plus at $99 per month, and Pro Business at $199 per month.

By utilising Keyword Tool, you can conduct effective keyword research and optimise your online presence.

10. Ahrefs’ YouTube Keyword Tool

Ahrefs’ YouTube Keyword Tool is a powerful tool designed to help you find relevant keywords for your YouTube videos, making it one of the best YouTube keyword tools available. It offers a variety of features to assist you in your keyword research efforts.

Key features:

Pricing: The plans are priced at $129/month for Lite, $249/month for Standard, $449/month for Advanced, and $14,990/year for Enterprise.

11. Keyword Tool Dominator

Keyword Tool Dominator is a versatile keyword research tool that can be used as a valuable YouTube keyword research tool to find relevant keywords for your YouTube videos.

Key features:

Pricing: Keyword Tool Dominator offers two plan types: the Plus plan at $9 USD for 30 days and the Pro plan at $18 USD for 30 days. Additionally, there are annual and lifetime plans available.

12.  Kparser

Kparser is a tool that can help you gather information from websites, including YouTube. It’s not specifically for YouTube keywords, but you can use it to get data that can help you choose the right keywords.

Key features:

Pricing: Kparser currently offers a Free Plan with limited features, a Starter Plan for $29 per month with increased data extraction limits, and a Pro Plan for $99 per month that includes unlimited data extraction, priority support, and advanced features.

Use YouTube Keyword Tools to Improve Your Channel

Here are quick tips for using YouTube keyword tools to improve your channel:

Implementing these strategies can enhance your channel’s visibility and attract more viewers.

YouTube keyword tools play a crucial role in enhancing your video’s visibility and appeal to viewers. By identifying trending searches and keywords, you can tailor your content to meet audience interests, thereby improving your chances of ranking higher in search results. This strategic approach not only boosts engagement but also helps you connect more effectively with your target audience.

FAQs about YouTube Keyword Research

1. How to find viral keywords on YouTube? 

Viral keywords are those that drive significant engagement and sharing on YouTube. While there’s no guaranteed formula for going viral, understanding and utilising viral keywords can significantly increase your chances.

2. How do you use the keyword tool on YouTube?

To use a YouTube keyword tool like TubeBuddy or VidIQ, enter relevant terms to find search volume and competition data. Choose keywords with high volume and low competition, then add them to your video titles, descriptions, and tags for better visibility. Regularly review keyword performance to refine your strategy.

3. What factors to consider while choosing the best keyword research tool for YouTube?

Choosing the Best YouTube Keyword Tool, Key factors to consider: